Jamey Boiter, CEO at BOLTGROUP, sat down with Chief Insiders CMO Paul Sparrow in 2021 to discuss the driving need for innovation as we are coming out of the COVID-19 pandemic. This two part series of blog posts is still more relevant than ever, as many of your competitors are picking up the innovation torch now, and making progress with their own brands and products.
The COVID-19 pandemic has forced a sea change of innovation upon businesses and consumers alike, and those who resist change or are even slow to change run the risk of getting left behind. Take a few minutes and read through these insightful posts and take stock of where you stand. If you feel like you’re in need of some help–we’re always available to talk.
Innovation, With a Purpose: Use 2020 as a Springboard for Change
Innovation, Part 2: Finding the Discipline Needed to Reinvent and Reinvest