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By Chris Cureton

3 Imperative Lifestyle Trends for 2025-2030

Verbal Brand Standards—Think Before You Speak

Engineering drawings and tools

Complex Engineering Project? Go for It.

7 Tips for Creating Authentic Branded Videos

hands playing with blocks and puzzle pieces

Never Grow Up: Why Encouraging Play Encourages Innovation

Use Video To Make Lasting Impressions

Model T Ford

Courage and Tenacity in Design Can Change the World

Let the Power of Color Speak for Your Brand

Circular Function to Form to Meaning

By Monty Montague

The Amazing Role of Aesthetics in Product Design

By Jamey Boiter

Great Design Takes Talent. But It Also Takes Courage.

detective interrogation

By Kurt Rampton

Ask Good Questions, Get Good Insights

wire frame car

When to Address Aesthetics in Your NPD Process

Traditional Design as a Springboard for Digital

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